WWF
WWF Partner since 2012
YUNNAN – CHINA Xishuangbanna and Puer Project
1,034,000 trees planted in the Yunnan province of China by 2020
From its snowy mountain peaks to its pine forests and rice paddies, the vast province of Yunnan offers one of the most diverse and lush landscapes in the world and is home to the De'ang, Jingpo and Lisu peoples. Since the 1980s, farmers here have converted nearly all their woodlands into rubber plantations – an area representing one-fifth of the Xishuangbanna and Puer regions – which has led to the deforestation of 60% of the Yunnan's primary forest. This has proved to be a true ecological catastrophe, resulting in the loss of natural habitats for endangered species such as wild elephants. Today only 290 wild elephants remain in the region.
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WWF Partner since 2012
ISLAND OF SUMATRA – INDONESIA
52,000 hectares of forests protected on the island of Sumatra in Indonesia
Indonesia has the highest concentration of plants in the world, as well as a fascinating fauna. It’s also one of the countries most affected by deforestation: 1.8 million hectares of forests are chopped down each year for the illegal wood trade and farming lands are being converted into palm oil plantations. The WWF's missions in Indonesia are to combat deforestation (1/3 of the Tessa Nilo park has been deforested), promote the production of sustainable palm oil, protect endangered animal species and encourage the diversification of economic activities.
Caudalie has chosen to support the WWF in this project, to help protect 52,000 hectares of primary forests, create 1,000 hectares of RSPO-certified oil palm plantations (a sustainable oil palm) and preserve the wildlife corridors necessary for the survival of 225 elephants, 130 orangutans and 65 Sumatran tigers, all endangered species.
WWF Partner since 2012
OAXACA – MEXICO
Copalita Zimatán Huatulco Project
950,000 trees planted in Oaxaca, Mexico
The 268,000 hectares of Copalita-Zimatán-Huatulco drainage basins in the state of Oaxaca are home to 26 of the 34 types of vegetation in Mexico. This unique region, encompassing coral reefs, mangroves and dry forests, is essential to the preservation of local wildlife, which is exceedingly rich in terms of biodiversity.
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